Who We Are
The Communications Department is the primary liaison between USG, the student body, media, and other third-party actors. The members of the branch strive to create transparency from within USG and to communicate all of USG’s projects, events, and initiatives. We also strive to increase student engagement by promoting student organizations and communities across the university.
Four Teams. One Passion.
Our key mission as the Communications Branch this coming year is to (1) improve our brand and public perception, (2) expand our presence in everyday student life, and (3) reestablish USG as a central organization for student concerns. Driven by the same passion to improve the undergraduate experience, four teams in the department deliver on this mission: Creative Services, Digital Strategy, Media, and Public Relations.
The Creative Services team works with the entire organization, overseeing all aspects of graphic design. The team has approval over all graphics being used by the organization and works to best represent the organization through events, infographics, motion graphics, promotional items, etc.
The Digital Strategy team leads all marketing outreach efforts for USG. They are charged with spearheading promotional campaigns, devising social media strategy and overseeing the communication of USG’s informational resources. The team also works with USG Programming committees and assemblies to market USG at events and works to best portray the organization.
The Media team serves all of USG’s promotional needs via photography and videography. Working alongside the Digital Strategy team, they are responsible for illustrating the organization’s work and events to the student body and spearheading campaigns to promote the organization.
The Public Relations team is responsible for managing relationships and partnerships with external entities, including but not limited to student media, registered student organizations, staff, faculty, and the student body at large. They also work on drafting public statements, press releases, community letters, and memorandums relating to USG or its subsidiary bodies.
Need our help?
Do you or your RSO need any of the following?
- An Advertisement for social media
- A Newsletter feature
- A Graphic highlighting your event
- A Photographer or Videographer for an event
Please utilize USG’s Communications department and fill out the Comms Service Request form! See the form for more details.